TRUFitness

I brought studio.now’s design for TRU Fitness to life as a custom WordPress website, handling the front-end, back-end, animations and responsive implementation. Animated typography, fluid transitions and interactive elements carry the brand’s energy across every screen, supported by flexible content management. I also developed a custom sign-up microapp and integrated Zapier to support automated workflows, connecting the website with the processes behind it. Together, these elements create a cohesive journey from exploring the brand and finding a location to joining a studio.

I brought studio.now’s design for TRU Fitness to life as a custom WordPress website, handling the front-end, back-end, animations and responsive implementation. Animated typography, fluid transitions and interactive elements carry the brand’s energy across every screen, supported by flexible content management. I also developed a custom sign-up microapp and integrated Zapier to support automated workflows, connecting the website with the processes behind it. Together, these elements create a cohesive journey from exploring the brand and finding a location to joining a studio.